Buffer
A marketing blog by Buffer with a focus on helping business owners and marketers understand and leverage social media to their benefit. Filled with well-researched guides and the latest social media changes, the Buffer blog aims to keep it’s audience well-informed and using the best marketing strategies.
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How To Start A Social Media Marketing Agency
Starting a business is a significant and bold move, and for many social media marketers, it’s the logical next step…
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Why You Need A Social Media Calendar
Try to picture scheduling meetings without your calendar handy — even just a written schedule can save you time and…
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Facebook Marketing for Small Business: How to Grow in 2022 and Beyond
Facebook can help you magnify brand awareness, find new customers, nurture customer loyalty, increase website traffic, improve sales, and enhance…
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Social Media Campaigns: Jumpstart Your Content Strategy
The most fun and engaging social media posts take time and creativity — the former being something that small business…
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5 Budget-Friendly Marketing Strategies to Grow Your Small Business
Starting a new business is a thrilling experience — full of grand dreams and endless possibilities. It’s a process marked…
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Plan and Schedule TikToks in Advance
Using reminders to help with TikTok planning Two of our product principles are to keep things simple and to add…
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How to Do Market Research for Small Businesses
Market research is the process of organizing information about your target audience. It’s the single most important thing you can…
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What’s in a Brand? A Step-by-Step Guide for Companies at Every Size
Corporations like Apple, Nike, and Starbucks are known for their solid, instantly recognizable brands that are woven through everything they…
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Load Fonts Fast
At Buffer, we’re constantly experimenting with ways we can improve our products and try out new ideas. We recently launched…
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10 Small Businesses on How They’re Doing Marketing Differently in 2022
Although anytime can be a good time to switch up your marketing strategy, the start of the new calendar is…
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