Buffer
A marketing blog by Buffer with a focus on helping business owners and marketers understand and leverage social media to their benefit. Filled with well-researched guides and the latest social media changes, the Buffer blog aims to keep it’s audience well-informed and using the best marketing strategies.
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How to Craft the Perfect Instagram Bio for Your Business
Instagram bios are limited to 150 characters, a few action buttons, and a single link. Your profile page has to…
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New from Buffer: Start Page
The past year and a half has shown many of us that small businesses are too often the unsung heroes…
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How to Avoid Getting Your Instagram Account Hacked (And What to Do if it Happens)
Getting your Instagram account hacked is a serious situation—there’s no guarantee that you can recover a hacked Instagram account. And…
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How to Create the Perfect Facebook Business Page [Start Guide]
Facebook is the most used social media platform for marketers around the world. No matter what your marketing goals are,Facebook…
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How Chocolate Saved Shawn Askinosie
After a particularly dizzying murder trial, Shawn Askinosie thought he was fine. He kept practicing law as a homicide defense…
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Instagram Reels: Instructions and Ideas for Small Businesses
If you think Instagram Reels are Instagram’s attempt to keep you on its platform instead of TikTok, you’re not wrong.…
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How Finding His “Why” Lit The Way Forward For Stephen Tracy’s Business
After one too many 10-hour shifts selling candles at the Canal Street Market in Manhattan, Stephen Tracy wanted to quit…
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5 Steps to Defining Your Target Market and Nabbing Your Dream Clients
Without a clear target market, you have to rely on “spray and pray” marketing. You don’t have a specific audience…
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Twitter for small businesses: How to grow in 2022 and beyond
When you’re a small business owner, you usually don’t have the budget or time for high-cost, comprehensive marketing strategies like…
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How to Do Small Business Branding on a Budget
Branding is a must-have for any organization looking to stand out in its industry. It differentiates your company from the…
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