Buffer
A marketing blog by Buffer with a focus on helping business owners and marketers understand and leverage social media to their benefit. Filled with well-researched guides and the latest social media changes, the Buffer blog aims to keep it’s audience well-informed and using the best marketing strategies.
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Why I Think More Mission-Driven Founders Should Start Businesses Instead of Nonprofits
When I set out to start my own venture, I knew I wanted to dedicate myself to something where I…
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How to Craft a Click-Worthy Google Business Profile Post
A Google Business Profile is a hidden gem that many small business owners can use to their advantage. Just as…
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How a Small Marketing Agency Uses Buffer To Manage 10 Clients
Enthusiasm, personality, accountability. According to Beccy Gibson, managing director at marketing agency Tempt, these characteristics can give a small agency…
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Introducing Instagram Reels Auto-Publishing
It’s finally here. Yesterday, after two years of waiting, Instagram unveiled its Reels API to all social media management platforms.…
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How To Start A Social Media Marketing Agency
Starting a business is a significant and bold move, and for many social media marketers, it’s the logical next step…
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Why You Need A Social Media Calendar
Try to picture scheduling meetings without your calendar handy — even just a written schedule can save you time and…
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Facebook Marketing for Small Business: How to Grow in 2022 and Beyond
Facebook can help you magnify brand awareness, find new customers, nurture customer loyalty, increase website traffic, improve sales, and enhance…
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Social Media Campaigns: Jumpstart Your Content Strategy
The most fun and engaging social media posts take time and creativity — the former being something that small business…
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5 Budget-Friendly Marketing Strategies to Grow Your Small Business
Starting a new business is a thrilling experience — full of grand dreams and endless possibilities. It’s a process marked…
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Plan and Schedule TikToks in Advance
Using reminders to help with TikTok planning Two of our product principles are to keep things simple and to add…
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